Tag Archives: Zero Crashes, Injuries and Fatalities

FOCUS ON SEATBELTS

Utah traffic related fatalities are the lowest in 36 years, but there’s no low that’s too low.

Tim Cosgrove, who works as a Child Advocate for Primary Children's Medical Center, encourages Mallory to keep speaking out about safe behavior choices.

Out of the 235 people who lost their lives in 2010, 89 were not wearing seatbelts. ” That’s 89 people who could be here with us today,” says UDOT Deputy Director Carlos Braceras.

“We do our best to engineer the roads,” said Braceras. “But there’s only so much that we can do. We can’t make you put down that cell phone. We can’t make you give the keys to someone who hasn’t been drinking. We can’t make you put on your seat belt. That’s up to everyone who gets in a car.”

Reducing crashes on our roads is a shared responsibility

One fatality means the loss of a beloved sibling, child or parent. Eighteen year old Mallory Martinez knows she might have been one of those fatalities had she not been wearing a seatbelt one day last November.

The Westminster College student was on her way home to Price, Utah for a weekend visit and was operating her iPod while driving on U.S. 6. She clipped a trailer “and from there I just spun and lost control,” said Martinez.

While her car was rolling, her thoughts were on her siblings and parents. Her car was totaled but she walked away with some scrapes. Martinez knows she’s lucky so she takes time to tell others to stay safe.

Video Courtesy of KSL.com

HOW NOT TO DRIVE STUPID

The Zero Fatalities message — that even one traffic related death is too many — is the central message of the Don’t Drive Stupid Campaign.

Grave markers at Skyline High School bring the message into sharp focus: Zero is the only goal we can all live with.

UDOT strives to do everything possible to reduce fatalities, including educating the public about making safe driving choices.  Teen drivers are more likely than any other age group to die in a crash — three times more likely than the average driver.

The Don’t Drive Stupid campaign is aimed at teen drivers and outlines ways to keep kids safe on the road. The website has good information for parents and kids, including a driving manual for teens.

In addition to great information, the site has storie= s about teens who have lost their lives in crashes. While sad, hopefully this

information can motivate teens to think about safety before getting behind the wheel..

UDOT LIFESAVER GETS A SWEET AWARD

Robert Hull has Zero tolerance for traffic fatalities.

As UDOT’s Engineer for Traffic and Safety, Hull has spearheaded many ambitious and successful programs to improve roadway safety in Utah. For working hard to save lives, the American Association of State Highway Officials has given Hull its top honor: the Alfred E. Johnson Achievement Award.

Robert Hull stands in front of the plaque given to him for winning the Alfred E. Johnson Achievement Award

The recognition is intended for middle management leaders who make an “outstanding contribution to his/her department in engineering or management.”

Brent Wilhite with Penna Powers Brian Haynes has worked closely with Hull. “Robert is skilled at getting other people to catch his vision of creating a culture of safety, ” says Wilhite.

“His efforts to promote traffic safety have set Utah as the model for other states. Members of AASHTO, FHWA and individual states have sought his counsel and guidance in their safety programs. Utah drivers are fortunate to have Robert as UDOT’s Engineer for Traffic Safety.”

Buckle-up for safety

Chief among those efforts is the Zero Fatalities public information campaign that aims to eliminate the five top behaviors that kill people on Utah roads: drowsy distracted, aggressive and impaired driving and not buckling up.

Media coverage has helped increase public awareness of safety issues

Zero unites the efforts of law enforcement, safety educators, engineers and emergency responders and has received numerous local and national awards.

A team approach

Hull also formed the Safety Leadership Team with leaders from UDOT, Utah Department of Public Safety’s Highway Safety Office, Federal Highways Administration, Utah Highway Patrol and the Federal Motor Carrier Safety Administration.

In 2004, these cross agency experts joined forces to develop Utah’s Comprehensive Safety Plan before such a plan was even required. The massive effort caught the attention of FHWA and led to Utah’s designation as a model state.

Safety for kids is the focus of SNAP

Safe routes for kids

SNAP is UDOT’s effort to coordinate safe routes to school for elementary and junior high students. Hull pioneered development of software that uses Google Maps to take inventory of features like sidewalks, traffic signs, and roads to determine the safest route to walk to school. Over 300 Utah schools have participated in the SNAP program, and 64 percent of schools use the software.

Spend and save

Knowing that Federally funded Highway Safety Improvement Program monies save lives when well spent, under Hull’s direction, those improvements, like cable barrier or rumble strips, are programmed as quickly and as systematically as possible.

And, Hull makes sure every safety project is evaluated using an evidence based approach to get the most benefit for each precious taxpayer dollar. UDOT’s focus on efficient project delivery ensures traffic safety funding results in projects that help reduce fatalities.

Congratulations to UDOT’s safety guru, Robert Hull!